Photovoltaic, an industry that was once seen as a bright future, has been plunged from the glory of a huge loss to a company in just a few years. The so-called difference is nothing. Similarly, as a strategic emerging industry, the LED industry, under the severe impact of factors such as the European debt crisis and overcapacity, faced with the depressed market situation, the suspicion of the market continued: whether the LED industry will follow the footsteps of the photovoltaic industry and become The second photovoltaic industry.
In 2012, the US anti-dumping and European anti-dumping came to attack the Chinese PV industry. The Chinese PV industry is facing a severe crisis of survival. Although the LED industry has not been subject to anti-dumping investigations, the situation after the baptism of the European debt crisis is quite similar to the dilemma of the photovoltaic industry. What is currently facing is how to survive. The decline of the photovoltaic industry is the best way to learn from the LED industry. It is precisely because the LED industry seems to be telling a similar story, so many industry players have called on LED companies to take every step and avoid repeating the old path of photovoltaics.
Judging from the problems caused by the event in the photovoltaic industry, most of them are similar to the current situation of the LED industry:
LED quality is more worrying than overcapacity. The broad market prospects of LED have caused great temptation to the outside world, which has led many companies to blindly grab food and cause serious overcapacity. However, due to the impact of the European debt crisis, the overall LED market demand is exhausted. Faced with the pressure from the fierce competition in the market and rising raw material costs, most of the people who eat crabs first have not tasted the sweetness, but they have become the pioneers on the road. In order to survive, some enterprises will not hesitate to compete at the expense of quality. Even some companies dumped for low prices, using imitation products or inferior raw materials, resulting in a significant reduction in the quality of LED lighting products. This blind entry and low-end competition led to the chaos and disorder of the entire LED lighting market. Some time ago, the Quality Supervision Bureau, the State Administration of Inspection and Quarantine, and the Industry and Commerce Bureau conducted quality inspections on LED lighting products, energy-saving lamps, road lighting, fire emergency lamps and electric light sources throughout the country. It was found that the qualified rate of LED lighting products was only 51, and the inferior quality was worrying.
LEDinside believes that companies should pay more attention to the improvement of LED industry quality and independent innovation capability and how to significantly reduce costs compared to concerns about overcapacity. In today's international market pressure, price chaos today, LED companies only rely on improving product quality, with independent intellectual property rights and lower costs, in order to achieve breakthroughs, get rid of the dilemma.
Don't rely too much on policies, ignore core technology research and development. For the winter of the photovoltaic industry, the country is brewing a number of policies to support the photovoltaic industry, and consider investing 70 billion yuan to save. In the face of this unprecedented crisis and the unprecedented large-scale bailout of the government, industry insiders have called for PV companies to be more empowered, to optimize their industrial structure, to increase the flexibility of competition mechanisms, to continue to expand market demand, and to enhance scientific and technological research and development capabilities. Practice internal strength.
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