China News Service, Shanghai, January 7 (Ma Huayu) Shanghai officially issued the "Notice on the Pilot Project of Parallel Imported Cars in the China (Shanghai) Pilot Free Trade Zone on the 7th" (hereinafter referred to as the "Notice"), which has long been in the gray area of ​​the industry. The parallel import business of the car will go to the sun in the Shanghai Free Trade Zone.
The "Notice" stipulates the conditions for entry. Any enterprise that applies for the parallel import vehicle pilot business needs to engage in automobile sales business for more than 5 years, and has the business performance of continuous profit for the last three years. The sales volume of the previous financial year exceeded 400 million. RMB; with maintenance, service, parts supply outlets and facilities that are suitable for the scale of operation, enterprises that cannot meet the requirements of this article can provide corresponding services based on the third-party public service platform in the Pilot Free Trade Zone. Pilot; good reputation, experience in procurement channels and automobile sales service industry; registered wholly-owned subsidiaries or holding companies with auto sales qualifications in the Pilot Free Trade Zone as a pilot for parallel imported vehicles.
It is understood that the so-called parallel imported cars refer to the direct import of the origin of the products by other importers, except for the general distributors. The import channels are “parallel†to the domestic authorized distribution channels, commonly known as “parallel importsâ€. Due to different importing places, it can be divided into "American standard car" and "Middle-class car" to distinguish it from the "medium car" sold by authorized channels.
In view of the recent online about parallel imported cars that are about 20% lower than the 4S shop “licensed†price, Wei Ming, deputy general manager of a Shanghai auto dealership group, said that the industrial chain of parallel imported cars is complex, “the same model, parallel imported cars. The configuration of 'Chinese car' is not the same, the simple price is not reasonable, 20% is only a theoretical value."
An imported car dealer said that several luxury car brands such as Land Rover and Porsche in the market have higher profits and achieve parallel imports. The price can be lower than that of the 'medium car'. "With this BMW 5, the lowest configuration. The price is 720,000, the price of 4S shop is 920,000, which is 30% cheaper." Generally speaking, the higher the price of the car, the more obvious the price cut.
The "Notice" pointed out that the main body responsible for parallel import of automobile products, that is, the pilot enterprises and their automobile dealers registered in the Pilot Free Trade Zone, shall perform product recall, quality assurance, after-sales service, automobile three-pack, and average fuel consumption according to law. Accounting and other obligations.
It is reported that although the price of buying parallel imported cars is low, there is also the risk of immature after-sales service, which has been controversial. This time, the Shanghai Free Trade Zone piloted the “regularizationâ€. Parallel import cars have had a “legitimate†status since then, and the shortcomings of after-sales service will be strengthened one after another.
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