Outdated marketing tools that sales should be abandoned

In today's well-developed electronic market, people have more choices and opportunities to detect and compare goods or services before they make a decision. When you start a marketing plan, you should know that your target consumers have more choices than ever before. You have to adapt to a new form of marketing, a more pure, consumer-centric form. In the face of modern business, it's time to stop using outdated marketing methods because they can't bring good results long ago and may affect your brand image. Take a look at the following marketing taboos: 1. Stop making up the facts: In the past, online consumers were still easily scammed, and you can easily use their fears to create unwanted purchases to fool them. Today's consumers can see the untrue marketing and then go directly to the websites that provide real news, goods, and services. 2, to avoid telemarketing like a life-threatening ghost: you will not get a little bit of results, and it is likely to embarrass yourself. It's highly likely that the call you made in the past just won you a thank you award, but most of the time no one answered the phone. No one wants to listen to you alone to provide so-called exclusive, stimulating product information. 3, do not directly mail advertising (random large-scale slow delivery method): This is completely ineffective, unless you know everyone on the list and their buying habits. But this sounds very unlikely. If you have actually sent these inks, remember to make it into a letter, not a greeting card, and then make sure you provide something of value. Free gifts and coupons are usually good, but this does not apply to all consumers and businesses. 4. Don't send spam emails: It's very important that you only keep the target customers in your mailbox and send them detailed emails that are customized according to the customer. 5. Don't rely solely on intuition. Believe in statistics: those who do not conduct market research and analysis are bound to fail. In order to get the results you need, you need to focus on the ways that have proven to be successful. You will not succeed without publicity testing and evaluation of the statistics on hand. 6. You must communicate with your consumers: don't just show them ads. If you are too focused on selling this aspect, you won't go very far. Start a conversation with your customers and get in touch with them. 7. Never underestimate the needs of consumers who want to contact you: If you don't provide at least two contact methods on your website, many customers will not consider your company at all. Providing them with a way to connect with you can easily add credibility and consumer loyalty to your company. 8. Don't rush to the beginning of the phone book: or the second unless your consumer is over 65 years old. Write general but keyword-rich content instead of just providing information that you think is valuable and useful. It has been a long time since the search engine could not distinguish between good and bad information. The top 10 search results remaining require high quality content. Focus on how many times your article is read, rather than using other links to guide consumers to your page. 9. Don't have proof of fraud: It is very important to give third-party credibility. People also need to recommend you through the people they believe in.

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