Although the annual operating data of China's machine tool industry has not yet been announced in 2010, it is a foregone conclusion that the industry's total industrial output value exceeded 500 billion yuan for the first time, and the year-on-year growth rate has also caused the experts of the association to surprise: more than 40%! Their forecast for the beginning of the year is 10% to 15%.
Wu Bing, executive vice president of China Machine Tool & Tooling Industry Association, told this reporter: “The past year's machine tool industry can achieve such an unexpected result, but thankfully, we also know that the industry is facing many challenges in the post-crisis era. ."
In the first half of the year, the blowout slowed down in the second half of the year. According to the statistics of the Association's marketing department, by the end of October 2010, the machine tool industry had achieved a total industrial output value of 437.6 billion yuan, and achieved a sales revenue of 425.7 billion yuan, a year-on-year increase of 41%. It is expected that the total industrial output value of 530 billion yuan will be completed in 2010, an increase of 33% to 35%. In the first ten months of 2010, the industry-wide export value of machine tools was US$5.6 billion, a year-on-year increase of 48%; the value of imported machine tools was US$12.3 billion, a year-on-year increase of 56%.
Wu Berlin believes that the so-called blowout growth in the first five months of 2010 is the main reason for the unexpected increase in the annual growth rate. In addition, the industry has done a lot of work in technological innovation, product development, structural adjustment, service improvement, and personnel training, and has also made remarkable achievements. In 2010, the work of the machine tool industry welcomed the post-crisis era and welcomed a more proactive change. This laid a solid foundation. This is both the result of the joint efforts of the entire industry and the result of the implementation of the national policy response to the financial crisis package.
In the face of the financial crisis, the machine tool industry has been driven by the “relying on the market†mechanism, and has been driven by the implementation of “major special projectsâ€. All companies have accelerated the pace of new product research and development, and their innovation capabilities have improved. The achievements have not come easily. Only the Chinese machine tool industry can achieve such a large growth when the post-crisis era has not yet arrived.
At the same time, he also pointed out that after entering the second half of the year, new orders began to show signs of declining, especially heavy machine tool down trend, demand structure has also changed.
What should be the trend toward a declining growth rate? Wu Berlin thinks it is a normal phenomenon and it is a rational return. Because there are two special reasons for the phenomenon of “blowouts†that have emerged in the first half of the year: First, the “energy release†of the accumulation of demand accumulation due to the shrinking market since the financial crisis; and second, the pulling of the country’s 4 trillion investment projects. Otherwise, how can there be a shortage of high-, medium-, and low-end machine tools or large, medium, or small-sized machine tools? Of course, it is undeniable that the high-speed growth that has occurred since the beginning of 2010 is also in line with the fact that companies in the industry have begun to pay attention to adjusting the structure and improving their innovation capabilities over the past few years, laying a certain foundation.
The structural contradictions have become even more prominent Wu Bing pointed out that for the phenomenon of “blowouts†in production and sales that occurred in the first half of the year, we should not be blindly optimistic and must conduct in-depth structural analysis. Based on the challenges of coping with the post-crisis period, there are still many deep problems that need to be resolved.
The first is that the product structure needs to be optimized. In the first eight months of 2010, the entire industry produced 650,000 machine tools, but the average selling price of a single unit has declined compared to the same period of last year. From the data point of view, the increase in output is more than 60%, which exceeds the ratio of increase in output value and sales. This shows that the price of a single machine tool on the market has declined. As is known to all, the single-sales prices of mainframes have been increasing year by year in the industry for six consecutive years, indicating that the industry product structure is being optimized year by year. However, in the first eight months of this year, the single-unit average price of the machine tool showed that, in the case of prosperous production and sales, except for the sales price of some products, the main reason is that the proportion of high- and mid-range machine tools is decreasing. The proportion of low-end machine tools is increasing.
From the point of view of corporate profitability, according to incomplete statistics, the increase in the level of profits of the entire industry in 2010 was nearly twice the increase in output value. This situation does not rule out the company's positive effect on the improvement of profitability due to the increase in business scale and the strengthening of management, the adoption of cost-reduction measures. But at the same time it is not difficult to see that at present from the perspective of the entire industry, low-end products make more money than high-end products. This is a question worth pondering. It shows that China's machine tool industry has not yet jumped out of the growth model of growth. This problem is not resolved and the development of the industry will not be sustainable. Therefore, the product structure of the industry needs to be optimized. The adjustment of the product structure of the industry has a long way to go.
The second problem is the industrial structure: The "short board" contradiction of the numerical control system and functional components becomes more prominent. CNC systems and functional components have long been the “shortcomings†that restrict the development of CNC machine tools. Why are the profitability of high-end and mid-range CNC machine tools low? One of the main reasons is that CNC systems and functional components are imported. In the market, the higher the number of high-end products, the more difficult it is to meet the requirements in terms of delivery time and service, and the structural contradictions are very prominent.
Wu Berlin told reporters that the “short board†problem of numerical control systems and functional components has received a lot of attention. The leaders of the relevant departments of the State Council recently pointed out that solving the problems of CNC systems and functional components is not simply a matter of filling in and filling up, but It is a strategic issue that has a bearing on the overall situation. This is enough to illustrate the importance and urgency of the issue.
Finally, the future market competition will become increasingly fierce. From the perspective of imports and exports, the first is that imports have only increased, while the second is that although exports have increased, but through the analysis of the structure of export products, there are not many machine tools. Among them, there are few high-end products, and the proportion of mid-range products is not high. Most of them are low-grade products such as ordinary machine tools and economical CNC machine tools. It can be seen that the structure of export products needs to be optimized.
After the signing of the ECFA agreement, Taiwan's machine tool products, especially some small and medium-sized products and functional components, will occupy a larger market. At the same time, under the circumstance that the European and American markets are not booming, more and more foreign well-known enterprises have focused their market strategies on China. Not long ago, the American Manufacturing Association submitted a proposal to the government that "the United States will return to the manufacturing industry" and it has been approved. Recently, the Japanese government promulgated a decree that will no longer allow high-tech companies such as CNC machine tools and numerical control systems to be sold to overseas companies, and has already sold back some of its shares. In addition, the government will sponsor Japanese companies to acquire high-tech companies such as CNC machine tools that are influential in Europe and the United States.
These circumstances indicate that after the financial crisis broke out, the United States was learning lessons from abandoning the manufacturing industry in an effort to revitalize the manufacturing industry. Japan not only increased its efforts in the protection of its CNC machine tools industry, but also seized the opportunity to prepare for mergers and acquisitions between European and US companies. Measures to further enhance the country's dominant position in the CNC machine tool industry.
We should realize that in the coming period, the competition in the international market, especially in the Chinese market, will intensify. Therefore, the most fundamental solution to the new challenge is to accelerate structural adjustment and accelerate innovation.
Wu Bing, executive vice president of China Machine Tool & Tooling Industry Association, told this reporter: “The past year's machine tool industry can achieve such an unexpected result, but thankfully, we also know that the industry is facing many challenges in the post-crisis era. ."
In the first half of the year, the blowout slowed down in the second half of the year. According to the statistics of the Association's marketing department, by the end of October 2010, the machine tool industry had achieved a total industrial output value of 437.6 billion yuan, and achieved a sales revenue of 425.7 billion yuan, a year-on-year increase of 41%. It is expected that the total industrial output value of 530 billion yuan will be completed in 2010, an increase of 33% to 35%. In the first ten months of 2010, the industry-wide export value of machine tools was US$5.6 billion, a year-on-year increase of 48%; the value of imported machine tools was US$12.3 billion, a year-on-year increase of 56%.
Wu Berlin believes that the so-called blowout growth in the first five months of 2010 is the main reason for the unexpected increase in the annual growth rate. In addition, the industry has done a lot of work in technological innovation, product development, structural adjustment, service improvement, and personnel training, and has also made remarkable achievements. In 2010, the work of the machine tool industry welcomed the post-crisis era and welcomed a more proactive change. This laid a solid foundation. This is both the result of the joint efforts of the entire industry and the result of the implementation of the national policy response to the financial crisis package.
In the face of the financial crisis, the machine tool industry has been driven by the “relying on the market†mechanism, and has been driven by the implementation of “major special projectsâ€. All companies have accelerated the pace of new product research and development, and their innovation capabilities have improved. The achievements have not come easily. Only the Chinese machine tool industry can achieve such a large growth when the post-crisis era has not yet arrived.
At the same time, he also pointed out that after entering the second half of the year, new orders began to show signs of declining, especially heavy machine tool down trend, demand structure has also changed.
What should be the trend toward a declining growth rate? Wu Berlin thinks it is a normal phenomenon and it is a rational return. Because there are two special reasons for the phenomenon of “blowouts†that have emerged in the first half of the year: First, the “energy release†of the accumulation of demand accumulation due to the shrinking market since the financial crisis; and second, the pulling of the country’s 4 trillion investment projects. Otherwise, how can there be a shortage of high-, medium-, and low-end machine tools or large, medium, or small-sized machine tools? Of course, it is undeniable that the high-speed growth that has occurred since the beginning of 2010 is also in line with the fact that companies in the industry have begun to pay attention to adjusting the structure and improving their innovation capabilities over the past few years, laying a certain foundation.
The structural contradictions have become even more prominent Wu Bing pointed out that for the phenomenon of “blowouts†in production and sales that occurred in the first half of the year, we should not be blindly optimistic and must conduct in-depth structural analysis. Based on the challenges of coping with the post-crisis period, there are still many deep problems that need to be resolved.
The first is that the product structure needs to be optimized. In the first eight months of 2010, the entire industry produced 650,000 machine tools, but the average selling price of a single unit has declined compared to the same period of last year. From the data point of view, the increase in output is more than 60%, which exceeds the ratio of increase in output value and sales. This shows that the price of a single machine tool on the market has declined. As is known to all, the single-sales prices of mainframes have been increasing year by year in the industry for six consecutive years, indicating that the industry product structure is being optimized year by year. However, in the first eight months of this year, the single-unit average price of the machine tool showed that, in the case of prosperous production and sales, except for the sales price of some products, the main reason is that the proportion of high- and mid-range machine tools is decreasing. The proportion of low-end machine tools is increasing.
From the point of view of corporate profitability, according to incomplete statistics, the increase in the level of profits of the entire industry in 2010 was nearly twice the increase in output value. This situation does not rule out the company's positive effect on the improvement of profitability due to the increase in business scale and the strengthening of management, the adoption of cost-reduction measures. But at the same time it is not difficult to see that at present from the perspective of the entire industry, low-end products make more money than high-end products. This is a question worth pondering. It shows that China's machine tool industry has not yet jumped out of the growth model of growth. This problem is not resolved and the development of the industry will not be sustainable. Therefore, the product structure of the industry needs to be optimized. The adjustment of the product structure of the industry has a long way to go.
The second problem is the industrial structure: The "short board" contradiction of the numerical control system and functional components becomes more prominent. CNC systems and functional components have long been the “shortcomings†that restrict the development of CNC machine tools. Why are the profitability of high-end and mid-range CNC machine tools low? One of the main reasons is that CNC systems and functional components are imported. In the market, the higher the number of high-end products, the more difficult it is to meet the requirements in terms of delivery time and service, and the structural contradictions are very prominent.
Wu Berlin told reporters that the “short board†problem of numerical control systems and functional components has received a lot of attention. The leaders of the relevant departments of the State Council recently pointed out that solving the problems of CNC systems and functional components is not simply a matter of filling in and filling up, but It is a strategic issue that has a bearing on the overall situation. This is enough to illustrate the importance and urgency of the issue.
Finally, the future market competition will become increasingly fierce. From the perspective of imports and exports, the first is that imports have only increased, while the second is that although exports have increased, but through the analysis of the structure of export products, there are not many machine tools. Among them, there are few high-end products, and the proportion of mid-range products is not high. Most of them are low-grade products such as ordinary machine tools and economical CNC machine tools. It can be seen that the structure of export products needs to be optimized.
After the signing of the ECFA agreement, Taiwan's machine tool products, especially some small and medium-sized products and functional components, will occupy a larger market. At the same time, under the circumstance that the European and American markets are not booming, more and more foreign well-known enterprises have focused their market strategies on China. Not long ago, the American Manufacturing Association submitted a proposal to the government that "the United States will return to the manufacturing industry" and it has been approved. Recently, the Japanese government promulgated a decree that will no longer allow high-tech companies such as CNC machine tools and numerical control systems to be sold to overseas companies, and has already sold back some of its shares. In addition, the government will sponsor Japanese companies to acquire high-tech companies such as CNC machine tools that are influential in Europe and the United States.
These circumstances indicate that after the financial crisis broke out, the United States was learning lessons from abandoning the manufacturing industry in an effort to revitalize the manufacturing industry. Japan not only increased its efforts in the protection of its CNC machine tools industry, but also seized the opportunity to prepare for mergers and acquisitions between European and US companies. Measures to further enhance the country's dominant position in the CNC machine tool industry.
We should realize that in the coming period, the competition in the international market, especially in the Chinese market, will intensify. Therefore, the most fundamental solution to the new challenge is to accelerate structural adjustment and accelerate innovation.
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