Recently, the auto market looks like not quite flat.
Although the Mid-Autumn Festival and the National Day have a long 8 days holiday, no major events have occurred. However, the domestic auto market has always emerged with incredible changes.
It can be said that the protagonist of the past two weeks is Mercedes.
Since Mercedes-Benz arrived in China, it was a bumpy road and he stumbled and stumbled.
Following the festival, 300 owners complained that the formaldehyde in Mercedes-Benz C-Class sedan exceeded the standard by 4 times, making it even more embarrassing for Mercedes-Benz China. At this time, Mercedes-Benz (China) President and CEO Miles was also laid off, replacing him with Nicholas Speeks, the former President of Mercedes-Benz Japan (currently without a Chinese name).
Why change people?
What about that? Mercedes-Benz China does not sell well. Why is sales not good? Many reasons.
However, one of the reasons known to the people of the earth is that it has two sales channels, Beijing Benz and Mercedes Benz China. As a result, the sales of imported and domestic cars became politicians and even fought each other, which led to the development of the Mercedes-Benz brand in China and was most criticized in the three German luxury car brands.
Mercedes-Benz, although rich, each listing is a generous, domestic first-rate movie stars on call, the scene that HIGH ah, not the general cover.
But what about that?
Sea fishing know? This hot pot company, without any technical content, was in a mess.
Why?
Because it attaches great importance to consumers - there is a line of seeds to eat, drink beer, there are nail repairs ... ... when the fruits have been sent to eat, glasses, glasses, glasses to send a sister to send, mobile phone sets ... ...
In short, the customers think that they can do it immediately; if the customer does not expect it, they will think ahead of time.
In other words, the customer served well, how come later did not return customers?
Is this the basic principle of doing business?
This is a national chain enterprise with employees and middle and senior managers taking migrant workers as the mainstay.
However, the appearance of Mercedes-Benz China does not understand this truth.
What Fan Xx, Zhang Xx, Lu Xx, Huang X X and other stars, HIGH to HIGH, the net is to the consumer to watch the bustle, do not do a good job of the car, do not do a good job, consumers How can you buy it?
Of course, 300 car owners complained that Mercedes-Benz's formaldehyde content in vehicles may not be representative of Mercedes-Benz's products. However, from this tumultuous event, Mercedes-Benz's after-sales service and attitude to consumers are still high above - I Yes! You guys make it!
Do not say anything else, Audi, BMW are also rich owners, haven't seen the money everywhere to the star of the pearl? The consumer is still given. Your face is taken out, and the customer's face must be taken care of!
As the inventor of the world's first car, why did Mercedes-Benz become old in China? Mercedes-Benz China should reflect on it.
The old bosses have gone, new bosses have come, will Mercedes-Benz China still continue to disperse it?
In fact, changing the head of the Mercedes-Benz is the most important thing is to change his head.
In short, it is a great opportunity to reflect on and correct mistakes and hope that Mercedes-Benz China can learn a lesson!
Although the Mid-Autumn Festival and the National Day have a long 8 days holiday, no major events have occurred. However, the domestic auto market has always emerged with incredible changes.
It can be said that the protagonist of the past two weeks is Mercedes.
Since Mercedes-Benz arrived in China, it was a bumpy road and he stumbled and stumbled.
Following the festival, 300 owners complained that the formaldehyde in Mercedes-Benz C-Class sedan exceeded the standard by 4 times, making it even more embarrassing for Mercedes-Benz China. At this time, Mercedes-Benz (China) President and CEO Miles was also laid off, replacing him with Nicholas Speeks, the former President of Mercedes-Benz Japan (currently without a Chinese name).
Why change people?
What about that? Mercedes-Benz China does not sell well. Why is sales not good? Many reasons.
However, one of the reasons known to the people of the earth is that it has two sales channels, Beijing Benz and Mercedes Benz China. As a result, the sales of imported and domestic cars became politicians and even fought each other, which led to the development of the Mercedes-Benz brand in China and was most criticized in the three German luxury car brands.
Mercedes-Benz, although rich, each listing is a generous, domestic first-rate movie stars on call, the scene that HIGH ah, not the general cover.
But what about that?
Sea fishing know? This hot pot company, without any technical content, was in a mess.
Why?
Because it attaches great importance to consumers - there is a line of seeds to eat, drink beer, there are nail repairs ... ... when the fruits have been sent to eat, glasses, glasses, glasses to send a sister to send, mobile phone sets ... ...
In short, the customers think that they can do it immediately; if the customer does not expect it, they will think ahead of time.
In other words, the customer served well, how come later did not return customers?
Is this the basic principle of doing business?
This is a national chain enterprise with employees and middle and senior managers taking migrant workers as the mainstay.
However, the appearance of Mercedes-Benz China does not understand this truth.
What Fan Xx, Zhang Xx, Lu Xx, Huang X X and other stars, HIGH to HIGH, the net is to the consumer to watch the bustle, do not do a good job of the car, do not do a good job, consumers How can you buy it?
Of course, 300 car owners complained that Mercedes-Benz's formaldehyde content in vehicles may not be representative of Mercedes-Benz's products. However, from this tumultuous event, Mercedes-Benz's after-sales service and attitude to consumers are still high above - I Yes! You guys make it!
Do not say anything else, Audi, BMW are also rich owners, haven't seen the money everywhere to the star of the pearl? The consumer is still given. Your face is taken out, and the customer's face must be taken care of!
As the inventor of the world's first car, why did Mercedes-Benz become old in China? Mercedes-Benz China should reflect on it.
The old bosses have gone, new bosses have come, will Mercedes-Benz China still continue to disperse it?
In fact, changing the head of the Mercedes-Benz is the most important thing is to change his head.
In short, it is a great opportunity to reflect on and correct mistakes and hope that Mercedes-Benz China can learn a lesson!
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